...
Paid ads for recruitment agencies · London

Your pipeline.
Filled by ads
that work.

AmasDigital runs Google, Meta, and LinkedIn ad campaigns that deliver qualified employer enquiries to your recruitment agency every week. No cold calling. No referral dependency. Consistent, controllable, scalable.

2wk
Time to first employer enquiries
£0
Cold calling required
3.2×
Average ROI on total ad investment
30d
Notice to cancel. Always.
Trusted by agencies across
The problem

Why your client pipeline keeps drying up

Recruitment agencies are world-class at finding talent. Winning new employer clients is an entirely different game — and most agencies are stuck playing it on hard mode.

01
Referrals are unpredictable
Word of mouth is great when it flows. But you can’t turn it on when targets need hitting. It’s not a strategy — it’s luck.
02
Consultants are too busy to do BD
Your best people are placing candidates — not hunting clients. Pulling them off live roles for cold calls is expensive and demoralising.
03
Cold outreach is hitting a wall
Decision-makers are tuning out LinkedIn DMs and cold calls. Open rates are falling. Meeting rates are lower still.
04
Competitors own the search results
When a hiring manager Googles “recruitment agency London,” they find your competitors. Paid ads fix that — immediately, measurably.

“The feast-or-famine cycle is the biggest thing holding recruitment agencies back from sustainable growth.”

68%
of B2B businesses cite lead generation as their single biggest challenge
44
Average days to fill a role — every empty seat costs your client real money
£38
Our average cost per qualified employer enquiry for recruitment clients
The process

Four steps. One outcome: employer enquiries.

We run the entire paid acquisition engine. You run the relationships and placements.

01
🎯

Audience & positioning

We define exactly which employers to target — sector, seniority, company size, geography — and write messaging that speaks directly to their hiring pain. Nothing generic.

02
🎨

Campaign build & creative

Ad copy, creative assets, landing page, and campaign configuration — all built to turn clicks into qualified enquiries. We obsess over every conversion point.

03
📊

Launch & optimise

Campaigns go live. We monitor daily in week one. Budget flows to what works, underperformers get paused or rewritten. Every decision backed by data, not instinct.

04
📅

Leads delivered

Qualified employer enquiries arrive via your landing page or booking link — pre-qualified and ready for your consultants. You never touch the ad machine.

Ad platforms

The right platform for every employer

We place your agency in front of hiring managers exactly where they are — and we know which platform drives the best cost per lead in your sector.

🔍

Google Search Ads

Captures hiring managers and HR directors actively searching for recruitment agencies right now. Highest intent. Fastest to convert. Ideal for immediate pipeline impact.

Highest intent
📱

Meta Ads (Facebook & Instagram)

Targets business owners, operations leaders, and HR managers by job title, industry, and company size. Excellent for volume and brand building in your target sectors.

Best for volume
💼

LinkedIn Ads

Laser-precise B2B targeting by seniority, company, and function. Higher cost per lead but exceptional quality — ideal for senior and executive hiring mandates.

Senior mandates
Pricing

One fixed fee. You control the ad budget.

Our management fee covers strategy, creative, campaigns, and reporting. Your ad spend goes directly to the platform — never marked up by us.

Launch
£1,500
/ month management fee
  • Google or Meta (one platform)
  • 1 target niche or sector
  • Up to £3k/mo ad spend managed
  • Client-provided landing page
  • Lead form qualification
  • Monthly performance report
  • 30-day cancellation

Ad spend paid directly to the platform by you, on top of fee.

Get started
★ Growth — Most popular
£2,500
/ month management fee
  • Google + Meta (two platforms)
  • 2 target niches or sectors
  • Up to £8k/mo ad spend managed
  • We build & optimise your landing page
  • Lead qualification + call booking
  • Bi-weekly strategy calls
  • 30-day cancellation

Ad spend paid directly to the platform by you, on top of fee.

Get started
Scale
£4,000
/ month management fee
  • Google + Meta + LinkedIn
  • 3+ niches or geographies
  • £8k+/mo ad spend managed
  • We build & A/B test landing pages
  • Full funnel: form, call booking, CRM
  • Weekly calls + live dashboard
  • 30-day cancellation

Ad spend paid directly to the platform by you, on top of fee.

Get started
About ad spend: Paid directly by you to Google, Meta, or LinkedIn — never through us, never marked up. We recommend a minimum of £1,500–£2,000/month in ad budget. We’ll advise the right amount for your sector in our discovery call.
Results

What good looks like

Real outcomes from paid ad campaigns we’ve run for recruitment agencies across the UK.

£38
Avg cost per qualified employer enquiry
14
Employer leads in first full month
3.2×
Average return on total ad investment
10d
From onboarding to campaigns live

We’d relied on referrals for years. Within six weeks of launching with AmasDigital, we had eight new employer conversations in the pipeline — all from sectors we wanted to break into. The quality was genuinely impressive.

Sarah K.
Managing Director, Specialist Recruitment Agency, London

Our consultants were spending two days a week on BD with very little to show. Ads have completely changed that. Leads come in, we qualify them, the team focuses entirely on delivery.

James T.
Director, Mid-Market Staffing Agency
Ready to grow?

Let’s build your employer pipeline this month

Book a free 30-minute discovery call. We’ll audit your current client acquisition, show you exactly what we’d run for your agency, and tell you the realistic cost per lead in your sector.

Book a free discovery call →

No commitment. No sales pressure. Just an honest conversation about your growth.

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